The WI Climate Ambassador Scheme

Coronavirus Update

COVID-19 has affected WI members in different ways, and the NFWI understands that the types of initiatives Climate Ambassadors can physically undertake have changed.

We have been organising regular coffee mornings with Climate Ambassadors, and we will be producing further ‘work from home’ resources with additional suggestions on the types of action Climate Ambassadors can take from their living.

3 women standing next to each other with the one in the middle (Ann Jones) holding a green heart made of carton

Being a Climate Ambassador is what you make it. There are no formal time commitments, and the scheme is designed to fit around your existing schedule.  The aim of the scheme is to provide further support for WI members who would like to take local community action on environmental matters.

Some examples of the great community projects that Climate Ambassadors have undertaken are:

  • Working with pupils from a local primary school and a local care home to install an ‘eco-brick’ bench at the school
  • Building a relationship with their local MP
  • Organising ‘Show the Love’ celebrations in their community
  • Running a campaign to encourage members to plant trees in their local communities
  • Delivering waste recycling talks to WI branches
  • Holding their own community ‘Fixing Fast Fashion’  event to take action on the WI’s ‘End Plastic Soup’ campaign
  • Delivering climate communication talks to WI branches in their Federation
  • Creating bee-friendly havens in their gardens and local communities for our 'SOS for Honeybees' campaign

3 women standing outside, in front of the Department for Business, Energy & Industrial Strategy

When WI members register as a Climate Ambassador, they are provided with a range of helpful resources including a climate communication guide produced in conjunction with the climate communication organisation Climate Outreach, a monthly climate newsletter, and access to training webinars and events.

If you are interested in becoming a WI Climate Ambassador, or if you would like to learn more, please head over to My WI or get in touch with us at

If you are not already a WI member, the members decide the WI campaigns through a democratic vote. We would love to welcome a new WI member, please click here for further details.

Subscribe to the Public Affairs Digest

The Public Affairs team has created a monthly e-update on all the latest WI campaigning news. If you would like to receive the Digest please subscribe here.

FUENGIROLA- SOUTHERN SPAIN. Beautiful apartment in exclusive area close to beach and town. Tel: 07703 108742.

SALLY'S COTTAGES award-winning, self-catering Lake District cottage Holidays, 017687 80571

DEVON / SOMERSET BORDER 4 star cottages in glorious countryside, indoor pool, sauna, pets welcome.

Tel 01398 331280

COSY LAKELAND COTTAGE, near Cockermouth, peaceful, lovely walks, TV, Sleeps 2. 01768480393