Mailings
Mailings are sent direct to each WI during the year to keep members informed and updated. Companies can sponsor these mailings and benefit from sending promotional literature to 6,800 WIs.
The mailings are sent to the WI Secretary and it is her role to inform members of what is contained in the mailing and display the information appropriately. This is a great way to raise awareness of current and new products, or reinforce your brand with WI members.
Clients such as Olay, Warners, Wella and BT have used this format successfully in the past and appreciate the unique means of communication that our mailings provide.
Sampling
Do you want to deliver a sample of your product straight to WI members at their monthly meeting? Most of our WIs have a commercial representative who is willing to distribute free samples at meetings. WI members like the free products and this is a great way to build a lasting relationship with them or to launch a new product and gain valuable market research.
Previous clients include Hellmans, Dove, McVities, Febreze, SC Johnson and Cadburys.
For mailings, samplings or further information, please contact Helen Taylor on 020 7731 5777.